Rise of the Baby Boomers

From an article that my upline Jackie Zarp forwarded me...

http://www.mlmplayers.com/mastermind/5/12c1/

Rise of the Boomer

Born between 1946 and 1964, there are approximately 450 million baby boomers worldwide. The over-50 segment is the fastest growing global population and predicted life expectancies are historically high. In the United States, someone turns 50 once every seven seconds. Over the next few years, 50% of Europe’s population will be age 65 and older. In Italy, retirees will outnumber active workers by 2030. And in the U.K., baby boomers currently number 20 million and hold 80% of the nation’s wealth (source: BBC).

Anti-Aging Products and Services Surge
People around the world are getting older and living longer, creating a demand for products to make them feel healthier and look younger. In fact, by 2030 the number of people around the world over the age of 60 is expected to reach more than one billion. As the percentage of senior citizens increases, the demand for anti-aging products and services rises. The trend in aging solutions, like cosmetic surgery, is also changing. People are shifting from difficult reconstructive procedures to delicate, less invasive options. Indeed, the high cost of surgeries and Botox injections is also encouraging people toward professional skin care products. As a result, anti-aging treatments are gaining popularity. Last year, more than 91 million U.S. consumers tried anti-aging products and procedures to diminish visible signs of aging.
Prime Growth Drivers

* The trend toward healthy living into old age has been impacting industries such as weight-loss and diet products, and the company that offers products and services to postpone aging will witness the strongest demand in the upcoming years.

Anti-Aging from the Inside Out
The notion that looking youthful on the outside begins from within is influencing baby boomers. The market for anti-aging vitamins and supplements has an expected growth rate of nearly 50% from 2009 to 2015. This is fueled by an aging population seeking to keep the signs of aging at bay. Warding off premature aging with nutrition science is fast catching on, and taking health supplements to counteract the impact of inadequate nutrition and poor diet on cellular function is becoming common.

* The increasing aging population across the world, and the advent of younger consumers into the market hoping to preserve their youth before the onset of aging.
* Development of more effective anti-aging formulas will help sustain the demand momentum.
* Rise of the Internet as a storehouse of health-related information will boost the number of online seekers for "feel and look younger solutions."
* Higher per capita spends on anti-aging products in mature markets turbo-charge the demand for premium products.

The Anti-Aging Megatrend
The desire to retain a younger look and feel isn’t restricted to an older generation. With younger consumers hoping to preserve their youth before the onset of aging, the consumer cluster for anti-aging products expands from middle-aged and older consumers to younger consumers between 26 to 38 years. However, it’s the increasing aging population across the world that is really driving the demand for anti-aging products and services.